In February 2009, the orders of China National Heavy Duty Truck commercial vehicles increased by 130% compared with the same period of last year, and the market network regionalization strategy measures achieved initial results. The first was the re-planning and distribution of the nationwide distribution network, defining the development strategy of “one type of market increasing the distribution density of outlets, the second type of market strengthening the linkage of key regions, and the three types of markets capturing the central areaâ€, starting from the effectiveness and strategy. On the one hand, we will expand the coverage of effective networks and, on the other, improve the network strength in key centers. The second is to strengthen network training and improve network service capabilities. The introduction of a more attractive quarterly incentive policy, setting sales levels by sales volume according to different regional categories, is commensurate with the benefits and the height of the steps, which further stimulated the vitality of the dominant dealers. A variety of product promotion and promotion activities were carried out, and the market promotion effect was obvious. Orders from Inner Mongolia, Nanjing, Xinjiang, and other branches grew rapidly. Third, the work of ensuring spare parts is solid and effective. Directly transfer the service fee to relatives' accessories, clarify the relatives' person accessories center as the main supply channel of the service station, and spare parts department as an auxiliary channel to effectively supplement, further strengthen the service awareness of the regional service stations of the commercial vehicle sales department and adequate supply of spare parts, effectively guarantee The timeliness of the service.
View related topics: China National Heavy Duty Truck Breaks Monthly Sales Record for National Heavy Truck Industry
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