Recently, various auto companies have published their annual reports for the first half of 2014. They can be seen in the numbers and interpretations of the newspapers. Most of them contain more optimistic attitudes. The difference is that the degree of optimism is different. The amount of information is also different.
Mazda (China) Enterprise Management Co., Ltd. announced the retail sales performance of Mazda brand models in the Chinese market from January to June 2014: the cumulative sales from January to June was 98.852 million units, an increase of 19.8%. In June, the monthly sales volume was 153.838 million units, a year-on-year increase of 37.2%. In this regard, Mazda (China) Enterprise Management Co., Ltd. CEO Watanabe said: "The Mazda6 Atenza and Mazda3 Axela with the 'Chuangchi Blue Sky' technology were successfully launched in May, and in June. We are very pleased with the good sales results and the significant increase in sales compared with last year. We will continue to strive to maintain this upward trend in the second half of the year, and work together with the two major sales networks and distributors to promote the brand and actively promote Sales growth."
Volkswagen Group (China) continued to outperform the market in the first half of the year: Volkswagen teamed up with two joint ventures, Shanghai Volkswagen and FAW-Volkswagen, to deliver 1.8 million vehicles from January to June, a year-on-year increase of 17.5%. “We have a good start in the first two quarters of this year and continue to maintain a leading position in the Chinese market. We delivered significantly higher vehicle sales in the first half of the year,†said Hezman, member of the management board of Volkswagen Group and president and CEO of Volkswagen Group (China). On average, sales are expected to record another year.†Professor Heizman also said: “While Volkswagen has been rooted in China for 30 years, we will actively fulfill our commitment to the Chinese market, continue to achieve impressive results and maintain a leading position. The third- and fourth-tier city car market, new electric vehicle solutions and the unique advantages of all of Volkswagen's core brands are expected to continue to drive growth. We will provide Chinese consumers with better products and more comprehensive services while protecting the environment. Respond to the challenges of the market."
Audi set a new record in the Chinese market in the first half of the year. It delivered 268,700 new cars in the Chinese market (including Hong Kong and Macau), a year-on-year increase of 17.8%. In June, Audi's monthly delivery exceeded 50,000 units for the first time, an increase of 14.1% over the same period last year.
Sports car manufacturer Porsche recently announced that sales in the first half of 2014 reached 87,800 units, an increase of about 8% year-on-year. The new GT model Panamera sold 135,000 units, a year-on-year increase of 28%. Each of the 10 owners has a plug-in hybrid that chooses energy-efficient and sporty performance. Merbauer, a member of Porsche's global executive board and head of sales and marketing, said: "Reviewing the first half of 2014, despite the fluctuations in the economic situation, different car companies have different ups and downs, but Porsche is still very successful. Sitting on the existing lineup Porsche is ready to face the challenge. In the second half of the year, we will continue to maintain momentum as the Macan family's world premiere and other models innovate."
In the first half of 2014, Porsche achieved sales growth in all important regions: particularly in Europe, with sales of about 30,000 units, an increase of 14%. Among them, Porsche's sales in Germany reached 1.23. The United States sold 23,000 vehicles, an increase of 8% year-on-year. China also achieved an increase of 8% in sales, delivering nearly 19,800 yuan in the first half of the year. Globally, Cayenne became the sales champion with 3.72 cars, and the 911 series sold 150.15 million cars ranked second.
Skoda Auto's semi-annual report has two contents: one facing the world and one facing China. From January to June, Skoda Auto delivered 522,500 units, making it more than 500,000 units delivered in the first half of this year. In June, Skoda Auto delivered 94,500 vehicles to consumers around the world, setting a new record for sales in June. Skoda's new Octavia continues to be extremely attractive to the new consumer segment, with deliveries increasing by 47.4% in the Western European market in the first half of the year.
“Skoda’s success in the first half of this year is unprecedented,†said An Shihao, board member of Skoda’s marketing team. “This is thanks to our excellent model range and the performance of our entire team. The first six months of the rich The results also give us confidence in the performance in the second half of this year."
In the largest single market in Skoda, China, the data shows that in June this year, Shanghai Volkswagen Skoda brand achieved sales of 245.8 million units; sales in the first half of the year reached a new high, up 10.8% year-on-year, showing steady and efficient growth.
Ford China's sales in China reached a new high in the first half of this year, reaching 549,256 vehicles, up 35% from the same period last year. Thanks to the strong market demand for Ford Focus, Wing Tiger, Mondeo and Wing Bo, Ford's annual sales in June reached 87.783 million units, a year-on-year increase of 17%. "The record performance of Ford's sales in the Chinese market in the first half of the year confirms the success of our growth plan in China." Luo Lixiang, chairman and CEO of Ford Motor China, said, "We will continue to increase production capacity, recruiting, Expand the dealer network to provide Chinese consumers with high quality, low fuel consumption, safe and intelligent automotive products."
Honda (Honda) China released the June 2014 car sales news, the content is very concise, a paragraph of text plus a form. In June 2014, Guangqi Honda Automobile Co., Ltd. and Dongfeng Honda Automobile Co., Ltd. sold a total of 70.739 million domestically produced vehicles, a year-on-year increase of 16%. Among them, Guangqi Honda Automobile Co., Ltd. sold 40.43 million units in June, up 19.1% year-on-year; Dongfeng Honda Automobile Co., Ltd. sold 3.0696 units in June, up 12.1% year-on-year.
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