On November 27th, 2012, Michelin (China) Investment Co., Ltd., the world leader in tire technology, took its engineering machinery tire products for the first time at the "baumaChina2012 China International Construction Machinery, Building Materials Machinery, Engineering Vehicles and Equipment Fair" (referred to as " Shanghai Baoma Exhibition"). "). Michelin showcased its latest construction machinery tire products and star products with the theme of “choose tires and change everythingâ€. Through this exhibition, it aims to strengthen exchanges and cooperation with the domestic construction machinery industry and promote the Chinese machinery industry. development of.
Mr. Benoit Rivallant, vice president of Michelin (China) Investment Co., Ltd., said: “We are very excited to participate in the industry event like BMW China 2012. We not only brought the latest engineering machinery tire products, especially for the Chinese market. Tailor-made innovative products to meet the demand of China's machinery industry for high-quality tire products. We also hope to take this opportunity to increase our understanding of the industry and communicate more with construction machinery manufacturers to achieve a long-term Michelin market in China. committed to."
Michelin Booth
At present, the production, sales volume and sales volume of China's construction machinery products rank first in the world, and China has become the most important market outside North America and the European Union. As the largest industry event in Asia, Shanghai BMW Exhibition is regarded as the vane of the industry. The exhibition area of ​​this festival was 230,000 square meters, attracting 1,892 exhibitors from 37 countries. As a leader in the field of construction machinery tires, Michelin China's debut at the Shanghai BMW Exhibition will undoubtedly become a major highlight of this exhibition.
At this year's Shanghai Baoma Exhibition, Michelin Construction Machinery's tire department brought two new heavyweight models: the crane tire X-Crane+ and the articulated dump truck tire XADN+. In addition, star products such as the loader tire XHA2 also attracted the attention of many people in the industry. These products, which are suitable for different types of vehicles and a variety of road surfaces, are designed based on the end-user experience, which perfectly explains the economical, environmental, and safety characteristics of Michelin construction machinery tires.
Heavy products debuted at the show, perfect interpretation of innovative technologies
Continuing its superior performance of its X-Crane, its previous generation, the Michelin X-Crane+ demonstrated superior durability: Compared to the equivalent Michelin X-Crane, due to the use of a more durable rubber formulation The Michelin X-Crane+ has a 15% increase in tread life, which effectively reduces the cost of use. This rubber formula also improves the pattern's non-uniform wear, reduces the vibration during machine operation, and provides users with more beneficial equipment operating comfort. The asymmetric pattern tread design makes X-Crane+ tires more versatile and can be used on roads and work sites with shorter braking distances.
Michelin tires
Articulated dump truck tire XADN+ is another masterpiece that Michelin has brought. The XADN+, which debuted at the Shanghai BMW 2012, will be officially launched this winter; after the listing, it will replace the previous generation XADN. Compared with XADN of the same size, XADN+ performance is more "plus": Impact design improves the durability of the sidewall; Irregular, polygonal tread block design, making it float better on the loose mud surface, traction More outstanding; Self-cleaning pattern design brings strong lateral adhesion on soft surfaces; Durable rubber formula increases tire life by 8%-15%. It is worth mentioning that due to the application of advanced technology in the production process, the use of raw materials by XADN+ has been reduced by 14 kilograms compared to its predecessor, which fully confirms Michelin's commitment to conserve natural resources.
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Also of interest is the Michelin loader tire XHA2. This tire provides better productivity, safety and comfort, and contributes to environmental protection. It is Michelin's most popular construction machinery tire globally and the best-selling loader tire in Europe. In addition, the X-QuarryS, a heavy-duty dump truck, and the XLDD2 tires mounted on large wheel loaders launched this year also attracted a lot of attention.
Leading the Progress of the Industry and Establishing a Market Quality Benchmark
At the 2012 BMW Shanghai show, the rich product line demonstrated by Michelin's construction machinery tires demonstrated its leading position in the industry. Michelin has more than 200 specifications of construction machinery tires and can provide users with tire solutions under a variety of conditions. In the world, Michelin construction machinery tires are widely used in mines, quarries and construction sites in various conditions. In China, sales, technical and on-site service teams of Michelin Construction Machinery tires are ready to provide professional tire service to users.
Michelin tires
In addition to providing high-quality construction machinery tire products, Michelin will also carry out the MEP project (Michelin Arthmover Professionals program) in China to support the development of China's machinery industry. Michelin has successfully implemented this project in Europe and will introduce it to Asian countries including China in the future. This project will help distributors to improve their ability to provide users with uniform, high-quality and professional services under the premise of complying with Michelin safety and environmental protection standards, so that distributors and end-users will benefit from it.
Over one hundred years of history has precipitated and selected Michelin as the tire industry standard maker. In the future, the Michelin Construction Machinery Tire Division will also cooperate with more domestic construction machinery companies to promote China's infrastructure construction, assist the sustainable economic development, and implement its long-term commitment to the Chinese market.
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