In the past few years, the transformation of domestically-funded Taiwan-funded enterprises into domestic sales has become a boom in mainland China. In the past few years, not all Taiwan-funded enterprises have achieved the expected goals, and many of them have returned, including Taiwan-owned lighting companies. However, the huge demand in the mainland market has strongly attracted Taiwan-funded enterprises, especially in the context of the economic downturn in Europe and the United States. Under the background of constant cross-strait exchanges, some Taiwan-funded enterprises are still persistently expanding the mainland market and see Master Kong and Acer. The famous Taiwanese brands have achieved fruitful results in the mainland, and later Taiwan-funded enterprises have more confidence to occupy a place on the mainland. Taiwan lighting companies have made outstanding contributions to the development of the domestic lighting industry, but many of them are also export-oriented, and creating their own brands in the mainland market has become the Chinese dream of many Taiwan lighting companies.
At the beginning of the new year, the famous Taiwanese Ding Lighting Group launched a brand promotion campaign to expand the mainland market, with innovative products, trying to establish an excellent brand of Taiwan lighting companies in the mainland. On February 22nd, Kang Erfu, a brand owned by Dongguan Yuding Lighting Group, opened a large-scale store in the ancient lighting capital of China, which opened in Taikoo Lighting Plaza. Dozens of partners and industry people attended the ceremony. The simple and low-key opening ceremony does not reflect the whole of Kang Fufu. Only by seeing its products and understanding its background can we understand that Ding Ding Lighting is indeed a giant in the lighting industry.
As a pioneer in the lighting industry, Dongguan Yuding Group has more than 30 years of experience in the design and production of lighting, lighting and electrical appliances. In 1979, the company was founded in Taipei, Taiwan, and began to work in stamping die production and hardware parts processing. Since 1982, it has been exported to produce lighting accessories. In 1985, the production of fan lights began, and the whole lamp was exported. In 1990, Dongguan Ding Lighting Co., Ltd. was founded in Dalang Town, Dongguan City, covering an area of ​​23,000 square meters. It was mainly based on lighting accessories in the early stage. After that, it mainly exported whole lamps. Now it mainly produces household chandeliers, wall lamps and ceiling lamps. In 2006, the new factory in Dalang Town, Yuding Lighting was completed, covering an area of ​​32,000 square meters and employing nearly 1,000 people.
Kang Erfu, a brand of Dongguan Yuding Group, entered the domestic market as early as the 1990s, and was deeply loved by dealers and consumers with its rose gold characteristics. In 2011, Kangerfu completed the negative ion fan lamp independently developed and designed, which truly opened up a new era of healthy integration into lighting lighting, thus unveiling the domestic sales road of Yuding Group.
The unique European and American negative ion fan lamps in the ancient town of Kangfufu, a unique and unique European and American chandeliers attract the attention of customers. Although the number of lighting stores in Guzhen is numerous, there are thousands of European and American lighting products, but Kangerfu's products are unique.
First of all, from the appearance, it is an innovative European and American lamp. It follows the style of deep, heavy and elegant mainstream European lamps, and removes the defects of obsolescence, coarseness and dullness, adding elements such as exquisiteness, simplicity, liveliness and even fashion, achieving the perfect integration of tradition and modernity, and moderate volume. The image is refreshing and more suitable for the lighting and decoration needs of modern living environment. From the light stand process, the wrought iron elbow and the bottom are round, smooth, lustrous, and beautifully lined, and are particularly bright under the illumination of the light. Here, people have to admire the design level of Taiwan's lighting companies, and Taiwan's creative design is indeed worth learning in the mainland. According to reports, Dongguan Yuding Group has more than 50 senior designers at home and abroad, and maintain close cooperation with nearly 10 domestic and foreign super-class design institutions. The R&D center is located in Dongguan, Guangdong, and each year, dozens of new products are developed according to the preferences of mainland residents. .
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