July sales of joint-venture passenger cars ranked several happy families

In July, as the traditional off-season sales, the sales of joint-venture brand passenger cars can be regarded as a few happy parties. In July, Japanese brands and German brands continued to maintain steady growth with a good momentum. The legal brand had only Dongfeng Renault maintaining a growth trend; while Korean brand sales still did not reverse the trend in July, such as walking on thin ice. According to the data released by the CUCA and car dealers’ official website, China Netcom comprehensively sorted out the rankings of the top 10 sales of joint venture brands, and organized them as follows:

First, FAW-Volkswagen

In July, FAW-Volkswagen gained 13.5 percent year-on-year sales of 153,374, and once again won the domestic passenger car market sales championship. With a strong market performance, FAW won a good start in the second half of the year. Not only that, FAW-Volkswagen's two brands (Volkswagen and Audi) have also achieved double-digit growth.

Volkswagen brand's sales of all models, the new generation of Magotan sold 17,151 new cars in July, an increase of up to 51.4%. The monthly sales volume of 17,969 units and 23,490 units of Polaris and Sagitar continued to lead their respective market segments, with an increase of 8.5% and 3.8% respectively. In addition, it is worth mentioning that the Wei Lead Wagon also sold 5,259 vehicles in July, an increase of 11.5% from the previous quarter. The Audi brand has also gradually recovered its strength. After June, it again won the monthly sales championship in July and achieved double-digit growth.

Second, SAIC General Motors

SAIC GM’s sales for the month of July were 143,009 units in July, a year-on-year increase of 9.7% compared to 130,341 units in the same period of 2016. Looking at this year’s cumulative sales, SAIC’s general sales volume was 1,009,949 units from January to July this year. Last year's 957,890 vehicles increased by 5.4% year-on-year.

GM's major business segments all have strong performances, of which the SUV's gains are the most prominent. Buick and Cadillac all achieved record sales in July, while Chevrolet brand sales rose 24% year-on-year. Among them, in the field of luxury cars, Cadillac ATS-L sales from January to July total 29,601 this year, compared with 16,708 from January to July last year, an increase of 77.2%. In the luxury SUV segment, Cadillac XT 5 sales totaled 34,716 units from January to July this year, which is a year-on-year increase of 436.8% compared to 6,467 units from January to July last year.

Third, SAIC Volkswagen

SAIC Volkswagen sold 132,041 units in July, compared with 132,012 units in the same period of 2016, which was flat year-on-year. Looking at the cumulative sales this year, SAIC Motor’s total sales amounted to 1,102,050 units from January to July this year, compared to 1,100,703 units last year. A slight increase of 0.1% year-on-year.

Volkswagen Brand Tiguan (including Tiguan Silk Road Edition and new Tiguan L) sold a total of 25,000 new vehicles in July and secured the No. 1 position in the domestic joint venture brand SUV market; and the brand's new medium and large SUV Teramont Wayang Sales of Kodiak with medium-sized SUVs in July were also very impressive. In general, sales of SAIC-Volkswagen SUVs in July were strong.

Fourth, SAIC-GM-Wuling

SAIC-GM-Wuling sold 96,726 units in July, a year-on-year increase of 23.0% compared with 78,660 units in the same period of 2016. Looking at the cumulative sales this year, SAIC-GM-Wuling sold 766,561 units from January to July this year, compared to last year’s 713,357 vehicles, a year-on-year increase of 7.5%.

SAIC-GM-Wuling’s MPV model Baojun 730, which sold 19,368 units in July, was up 6.2% from the 18,238 units in July 2016.

V. Dongfeng Nissan

Dongfeng Nissan Motor Co., Ltd. sold 85,044 vehicles in July, a 16.9% year-on-year increase from 72,777 units in the same period of 2016. Looking at the cumulative sales this year, Dongfeng Nissan sold 622,697 units in January-July this year, compared with 551,221 units last year. , a year-on-year increase of 13.0%.

Dongfeng Nissan officially entered the era of rejuvenation brand strategy in 2017 and its sales volume has been steadily increasing. In the sales of Dongfeng Nissan from January to July, the two areas of sedans and SUVs have achieved balanced development. In terms of specific product performance, all three Dongfeng Nissan products had monthly sales of over 10,000. Among them, Sylphy Nissan’s July sales were 208,197 units, up 23% year-on-year; Qijun’s 14,015 units, up 7.5% year-on-year; and Hackle customers’ 12,100 units, up from the same period last year. 11.4%. In terms of other products, Tianyu sold 7,251 vehicles in July, an increase of 34% year-on-year; Loulan has 2,042 vehicles, an increase of 65.6% year-on-year. In addition, in addition to the new small SUV Kicks, which was recently launched, Dongfeng Nissan will also launch several new products during the year, which will help the company achieve its annual sales target of 1.08 million units.

VI. FAW Toyota

Since 2017, FAW Toyota has maintained a sustained growth in sales. FAW Toyota Motor Co., Ltd. sold 63,052 vehicles in July, an increase of 23.7% year-on-year to 50,973 vehicles in the same period of 2016. Looking at the cumulative sales this year, from January to July this year, FAW Toyota’s sales volume was 417,486 units, compared with the same period of last year. Increased by 13.1%.

As of July this year, FAW Toyota had exceeded its sales target for 20 consecutive months and achieved a positive growth for 7 consecutive months. The Corolla family has a strong momentum. In July, it sold more than 30,000 cars. As a hybrid model, this achievement is very good. FAW Toyota Motor Co., Ltd. has set a target for sales of 670,000 units this year and it will sprint at a sales volume of 700,000 units. By the end of July, FAW Toyota had completed nearly 61% of its annual sales target. According to current performance, FAW Toyota is expected to complete its annual sales target in advance.

Seven, Dongfeng Honda

Due to its outstanding performance in the first half of the year, Dongfeng Honda has increased its sales target from the 650,000 set at the beginning of the year to 680,000. Dongfeng Honda Motor Co. sold 60,456 units in July, an increase of 12.4% from the 53,789 units in the same period of 2016. Looking at the cumulative sales this year, Dongfeng Honda sold 395,518 units in January-July this year, compared with 302,194 units last year. The increase was 30.9% year-on-year, and 54.88% of the target after the increase was completed.

In terms of specific product performance, Dongfeng Honda's all-new CR-V model has received 24,824 orders since its launch on July 9 (as of July 31); the star product in the small SUV is XR-V this July. Terminal sales were 18,320 units; sales of compact cars sold at 16,299 units; new flagship SUVs—UR-V sales were 5,775 units; and MPV models were also sold with 4,903 units.

Eight, Guangzhou Automobile Honda

In terms of sales from January to June 2017, Guangqi Honda's terminal sales reached 337,326 vehicles, a year-on-year increase of 13.9%. In July of this year, the company continued its previous growth momentum in terms of sales volume, and its sales performance was very stable. In July, Guangqi Honda Motor Co., Ltd. sold 55,800 vehicles, an increase of 10.0% year-on-year. From January to July this year, the cumulative sales volume of the terminal has reached 371,470 vehicles, and it has completed 56.86% of the set sales target. According to current performance, Guangzhou Automobile Honda is expected to complete its annual sales target ahead of schedule.

In terms of sales volume of specific products, the sales volume of the Accord mid-size sedan in July was 10,805 units (Rui • Mixed: 1,307 units); the sales volume of the small-sized SUVs was 11,593 units, an increase of 9.2% from the previous period; the small-size car was 8,852 units; It was 7,903 vehicles, an increase of 6.8% year-on-year; the new SUV crowned terminal sales of 7,229 vehicles in July. Accor brand strategy model CDX sold 1,002 units in July this year; cumulative sales from January to July reached 6,949 units.

9. Beijing Modern

Since entering 2017, Beijing Hyundai’s sales performance has been very sluggish. Following the continuous growth of Hyundai’s sales in Beijing in January and February this year, the company’s sales performance has been declining since March. In July this year, Beijing Hyundai sold 50,015 vehicles, a decrease of 29.6% from 70,016 vehicles in the same period last year. By the end of July, Beijing Hyundai had experienced negative growth for five consecutive months. The sluggish market performance continued.

Beijing Hyundai Motor sold 1.14 million units in 2016 and set a target of 1.25 million units in early 2017. From January to July, Beijing Hyundai achieved sales of 351,292, which is far from the annual target. In addition, Wu Zhoutao, the deputy general manager of Beijing Hyundai and a copy of the sales headquarters, said in an interview that he will announce a reduction in sales targets at the 15th anniversary in October.

Written in the end: Overall, sales of joint-venture branded passenger vehicles in July are still showing an overall increase, but the situation is not optimistic. This year's "new normal" for China's auto market entering micro growth is in a transitional stage. Young consumers have gradually become the main buyers of cars; the purchase of cars is more rational; the decrease of brand stickiness and the price increase of independent brands have brought unprecedented pressure to the joint venture brand market. Product power has always been the lifeblood of car companies. Nowadays, the quality of service has become one of the important factors for car purchase. Joint venture brands must pay sufficient attention and undergo rapid transformation in order to stabilize their market share.