Sales volume å°´å°¬ Maybach face crisis of survival

Maybach, the luxury car brand owned by Daimler Group, was faced with the crisis of survival due to financial problems. Around this issue, negotiations between Maybach and Aston Martin ended a few days ago and the result was a failure. According to a German car media report, on the 21st of this month, Maybach and Aston Martin failed to negotiate about providing vehicle platform. Aston Martin is currently working on the Lagonda resurrection plan, which was originally planned to invite Maybach to provide its vehicle platform to reduce capital investment. However, this practice has unexpectedly far exceeded the budget of the plan, which directly caused the reason why the Aston Martin and Maybach exchanges broke. The lack of cooperation opportunities with Aston Martin has caused Maybach to face a severe economic crisis and even involves the issue of brand renewals. Here, foreign media predicts that Maybach will be relegated as a sub-brand of Mercedes to continue its life.

About Lagonda Lagonda, a four-door luxury limousine in the Aston Martin brand, went on sale in 1974 and was discontinued in 1990. It is the name of the "Lagonda" that won the 24 Hours of Le Mans before the World War II. The first model of the series was officially named Lagonda Rapide, which lasted only three years. Aston Martin's latest four-door "Rapide" is named after "Lagonda Rapide".